Brand New – Brand You!

22 Mar

Honest Leadership™

RE-BRANDSix Ways to Re-Brand Yourself and Create a Competitive Advantage

When you re-brand yourself you are essentially telling others what you want them to know about you. By taking control of how others view you, you are laying a solid foundation to create a competitive advantage in today’s job-market.  Re-branding yourself takes time and requires serious thought and discipline. Here are some key tips to get you started.Businessman in a tight cardboard

  1. Highlight your uniqueness. Think outside the box. What makes you stand out among others within your industry? Are you resourceful, connected, intuitive or collaborative? These are key words to differentiate you from others. Find out what it is you offer that makes someone want to connect with you to create a mutually beneficial relationship.
  2. Be clear and consistent. Your message must be clear and consistent to your brand. For example, if your desire is to become a photographer every conversation you…

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